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Privacy Policy

At Florina, we are committed to protecting the security and privacy of our clients and site visitors.

We totally understand and respect how important privacy is.

This Privacy Policy sets out how Resourceful Florina Limited collects, stores and utilises your personal information when you, as a user or as a visitor, interact with our website.

Please read this Privacy Policy carefully and take care to print off a copy, as well as any subsequent updates, for your own records.

This Privacy Policy is drafted based on the privacy policy template made available by the Information Commissioner's Office (the "ICO") in the United Kingdom. For you to understand how your personal information may be processed, please note that Florina privacy policy has to be read and completed with the privacy policy of at, as well as with privacy policies of other platform providers with which Florina and interact (e.g. Gmail and hosts of information with links embedded into our website).

Resourceful Florina Limited is the Data Controller and Wix.Com is the Data Processor. 

The type of personal information we collect

We currently collect and process the following information:

  • Personal identifiers, contacts and characteristics (for example: name, address, e-mail address, IP address and information about your computer).

  • Payment information.

How we get
the personal information and why we have it

Most of the personal information we process is provided to us


(a) directly by you for the following reasons:

  • contacting us and subscribing to Florina's website.

  • making enquiries via email, telephone and the contact forms on our website.

  • signing up to our online Jewellery guidance calls and newsletters.

  • placing orders and purchasing our Jewellery via our website or e-mail.

  • using our website hosted by which uses cookies; or

(b) by third parties.

How We Use Your Personal Information

We use the information that you have given us as follows:

(a) for business and administrative purposes in order to fulfil any contracts we entered into with you, order processing and completing, billing, dispatching your orders, contacting you, responding to your enquiries via telephone, e-mail and online calls.

(b) improve our business and customer website experience.

(c) for advertising and analytical purposes.

(d) in connection with our legal rights and obligations, fraud prevention and law enforcement.

(e) for certain additional purposes only with your consent.

We do share this information with third-party organisations or individuals only to the extent necessary for conducting our business, as mentioned above.


We do not sell personal information to third parties. We want to maintain and earn your trust and we believe this is vital.

Legal basis for Processing
Your Personal Information

Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:

(a) Your consent. You are able to remove your consent at any time.

You can do this by contacting us at 

Use "Data Privacy" as your email's subject-matter for us to treat your request with priority.

(b) We have a contractual obligation.

(c) We have a legal obligation.

(d) We have a vital interest.

(e) We need it to perform a public task.

(f) We have a legitimate interest.

How we store your personal information

Your information is securely stored through the platform which hosts Florina's website, as well as via the Google Mail platform.

We keep personal data for as long as you have your account and we need to be able to provide our services to you.


After you have closed the account, we may keep hold of some of your personal information as reasonably necessary, taking into consideration any rights and obligations we have (e.g. to maintain our records for tax purposes, to enforce our Terms of Service) and any legal basis we have for using your personal information.

How We Secure Your Personal Information

We use appropriate technical and organisational measures such as encrypting transfers, encrypting payments on our website via Secure Socket Layer (SSL) and only granting access to your personal information where necessary.

We would like to make you aware that no method of personal information transmission over the Internet or electronic storage is 100% secure. Regardless of the protection measures taken by us and, we cannot and do not guarantee the absolute protection of your personal information.

We encourage you to take the following caution measures:

(a) set strong passwords to your user account.

(b) avoid providing to us and any third party any sensitive personal information whose disclosure you believe will cause any substantial or irreparable damage.

(c) since email and instant messaging are not recognised as secure methods of communication, do not share any personal information through any of these methods.

You may also like to read Section 13 of Wix.Com Privacy Policy.

Your data protection rights

Under data protection law, you have rights including:

Your right of access - You have the right to ask us for copies of your personal information.

Your right to rectification - You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

Your right to stop use – You can ask us to stop sending you direct marketing messages.

Your right to erasure - You have the right to ask us to erase your personal information, or stop processing it and collecting it, in certain circumstances.

Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal information in certain circumstances.

Your right to object to processing - You have the the right to object to the processing of your personal information in certain circumstances.

Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

How to complain

If you wish to exercise your rights, make a request, have a complaint, have any concerns about our use of your personal information, or just have questions, you can contact us at .

Collection of Your Personal Data by collects the personal data of their unregistered visitors and of Florina's visitors solely on behalf of and for the purpose of Florina. You may like to read Privacy Policy at, in particular Sections 2.2 and 6.

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